Category Archives: Expert information

How to safeguard your event with an exhibition risk assessment checklist

Events, whether large or small, are a great foundation for face-to-face new business interactions with [...]

The Unwritten Rule Of Getting A Guaranteed Return From Your Exhibition Investment

So you’ve followed the guides – you’ve thought about positioning, messaging, colour, promotion and placement. [...]

How To Successfully Collect & Follow Up Exhibition Leads

The money and time you invest in a trade show is a significant investment. One [...]

The Complete Pre, During & Post-Show Marketing Guide

A lot of effort, money and time is put into a show. The cost of [...]

How To Train Your Staff For An Exhibition

So you’ve booked for your next exhibition and it’s a big investment. Lots of time, [...]

How To Be Show-Stopping At An Exhibition

At a trade show you have three to seven seconds to grab attention of passers-by. [...]

Guide To Planning A Successful Exhibition

Attending an exhibition is a fantastic way to really bolster your marketing mix, providing opportunities [...]

Does The Colour Of My Stand Really Matter?

What do McDonalds, Burger King, KFC, Pizza Hut and for those old enough to remember [...]

Three Creative Ways to Increase Exhibition Footfall with Next-Gen Backlit Displays

Light can be a powerful thing. In the exhibition world, similarly to the natural world, [...]

Tips and Tricks for Surviving Event Day

Here at Clip we understand that events are stressful for even the most seasoned professionals. [...]